Jorge Luis G., an experienced dancer, dance instructor and event organizer from Peru, immigrated to the United States seeking safety.
He approached Identity with a clear vision and dream “to promote Peruvian folklore culture through dance performances and art, initially in the State of Maryland, and eventually worldwide.” His journey is a testament of persistence and vision.
Upon forming a community of fellow Latino immigrants that loved traditional dance, Jorge Luis spearheaded the formation of a dance troupe, motivating his fellow performers to dedicate their evenings to the hard work and creativity of rehearsals.

He diligently pursued every referral appointment scheduled by his Identity Workforce Development Specialist, engaging with key workforce resources including the Small Business Development Center (SBDC) and Montgomery County’s Small Business Navigator. He researched and made the most of every appointment to ask the right questions. Armed with pertinent information and driven by his vision, Jorge Luis successfully registered “Peru Entertainment LLC”.
“Identity has provided the emotional, logistic and unwavering support to believe my dream was feasible. Along with the assistance of my amazing counselors from the SBDC, I am now turning all my vision into tangible reality.”
– Jorge Luis G.
Peru Entertainment was honored to be invited by the Peruvian Embassy to perform at the Passport DC weekend event in May 2024 and Jorge Luis took the initiative to live stream their performance on social media to our Entrepreneurship Workshop cohort which served as a great source of inspiration for them.
This event marked a significant milestone in the company’s journey towards bringing Peruvian folklore culture to the DMV as well as providing the opportunity to expand their network. As a proud new CEO, Jorge Luis is eager to showcase more performances in and around Montgomery County, spreading his art, energy, and love of dance.

